Mixing Audio

Audio is important for social videos as well as traditional video. This video goes over, you guessed it, audio for social videos, such as your standard YouTube or Vimeo videos. These two guys say there are basically two elements you need to be concerned with Levels and Clarity. That’s it. Get those two things right and you are good to go.

Will Online Video Ever Totally Replace Meeting Face To Face?

While I love video and think it can be very important for all types of marketing, I don’t think it does or will replace in person sales calls. Even if it does, I would still recommend meeting with clients at least occasionally throughout the year. Online and video is great, but I think to really connect and build a bond it’s best to meet face to face.

I do use video in my one of businesses to educate potential clients as to what they can expect when they hire me. Giving future clients a look at your processes and services is just one use of video. Video can be used throughout the customer acquisition lifecycle. This can range from before the sale education as well as during the time you are working with a client, and after the assignment is finished.

Andrew Ledford
Southern California Community Television
And
Social Media
For help with your video, online content,
social media, and community management
Call me at
562-423-1691

Better LinkedIn Relationships by Prioritizing Video

This video goes over using a service called Nimble, but the video does mention that the same thing can be done without using a third party software solution. This means it can be done directly through the LinkedIn interface. I think I am grandfathered into the Nimble service, however I have not used it for a long time. Seeing this presentation makes me think about trying to remember my old Nimble password and using it again.

Andrew Ledford
Southern California Community Television
And
Social Media
For help with your video, online content,
social media, and community management
Call me at
562-423-1691

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