Pizza Hut nailed it with their scripted pop culture comedy video

Who hasn’t been impacted by selfies and the ever growing hazard of selfie sticks? Whether you are a chronic selfie taker or simply see too many self promotional pictures you have to admit selfies are all the rage in pop culture. Pizza Hut capitalized on this fad/trend with the The Dangers of Selfie Sticks Public Service Announcement (PSA.) This is one of the more clever uses of video by a corporation and one we can all learn from. It not only has a great story but it has good production value as well. Again we see that the story is not focused on the brand, however in this video we do see that Pizza Hut did fit the brand into the video. As you may know from following this blog and my social media I like unscripted video, but this is an outstanding example of what’s possible when using scripted video. While I don’t do scripted video or video with this kind of production value I do have friends and know other that can help you with very high quality video productions. My vi…
Read more
  • 0